Vtech & Leapfrog increase
sales 5% with S&P, overcoming category downturn
Services
Broadcast
Production
Social
Digital
The country's smartest toymakers partner with S&P.
When one of our Amazon clients moved to VTech (the country's largest learning toy company) to become VP of Marketing, one of her first moves was to hire S&P. We’ve handled the company’s advertising for the past three years, and our production team has shot and produced a vast majority of the television campaigns and video content for the brand. Following VTech's 2016 acquisition of LeapFrog, our social media team has worked extensively in content strategy and creative for both brands. Last year, VTech sales increased by 5% while the category was down 6%.
"I WORKED WITH S&P AT AMAZON. THEIR WORK WAS SO SUCCESSFUL AND OUR RELATIONSHIP WAS SO DELIGHTFUL THAT I HIRED THEM WHEN I BECAME DIRECTOR OF MARKETING AT VTECH."
– Jennifer Eiselein, Director of Marketing, VTech & LeapFrog
